Glia —
Alleviate facial redness
Packaging
brand concept / brand identity / naming / logo design / illustration / art direction
What I found..
Having a red face from an intense workout is one thing, but one from being embarrassed or crying? That’s another story. Facial redness can be caused by a variety of different situations and results from blood vessels in the face enlarging which allows more blood to flow and creates the beet-red face that some are all too familiar with.
What I did..
Glia is a product line that relieves facial redness and prevents the embarrassing color change altogether.
Conceptual Thinking —
Create your own oasis..
The concept throughout this project pulls people toward their individual oasis of a happy place that is accompanied by a strong sense of relief. Glia embodies a soothing, calming and delicateness to its brand and integrates common oasis crops, such as figs, apricots, lemons, and other citrus fruits into its aroma and package design.
soothing / refreshing / tropical
Naming
Glia
Glia or glial cells —
Cells in the central nervous system that maintain homeostasis.
Logo
Simple, handwritten organic type where the “g” represents an abstracted form of a cell.
